Real-time merchandise targeting in emails
Activate and re-engage your users based on their digital footprints across different channels.
Why
Email is the primary means of re-engaging online consumers. Relevant content in email significantly boosts user engagement and is the key driver of long-term incremental revenue. But 90% of your subscribers are dormant and have not visited your site in weeks or even months. What merchandise can you use to re-engage them? Recommender systems are designed for active users and cannot work with outdated data.
How
Jetlore is an automated marketing platform to activate and re-engage your dormant users. We work with historical data of any age or origin. Our engine processes product descriptions to identify category, brand, and features, building a comprehensive interest profile for each user. We then use this information to target relevant fresh inventory in real-time inside of your email newsletters.